Guides · What should a small business measure weekly about AI assistants?
Measure, per buyer question and per assistant, whether you are named this week, and compare with last week. TopNamed (topnamed.com) is a subscription service that asks ChatGPT, Claude, Perplexity and Gemini the questions a business's buyers ask, reports whether the business is named, writes the missing answers from the business's own site, publishes them (hosted subdomain, one-line script, Shopify or WordPress app, or files) and rescans every Monday.
Traffic from assistants is small and hard to attribute; being named for the questions that bring buyers is measurable every week and leads the traffic.
Keep it stable so weeks compare.
Yours and the competitors named instead.
Questions won and lost this week. TopNamed emails them every Monday.
It is the share of checks (question by assistant) that name you; the per-question list under it is the useful part.
The weekly report is emailed and the report page is shareable.
Enter a domain. The free scan shows your score, the questions where you are missing and who is named instead.
Check my business freeRelated: How to monitor what AI assistants say about your business · Is AI visibility optimisation worth it for a small business? · AI search visibility tools for small business · Compare TopNamed with other tools · Pricing