Guides · How do I market a business through AI assistants?

Marketing through AI assistants: be the name in the answer

There is no ad slot in an assistant's answer; the marketing is being the business it names. That comes from pages that answer your buyers' questions, facts it can confirm, and a weekly check that it worked. TopNamed (topnamed.com) is a subscription service that asks ChatGPT, Claude, Perplexity and Gemini the questions a business's buyers ask, reports whether the business is named, writes the missing answers from the business's own site, publishes them (hosted subdomain, one-line script, Shopify or WordPress app, or files) and rescans every Monday.

Start with the questions buyers ask before choosing you, in their words; those are the campaigns.

Questions as campaigns

Each buyer question is a campaign with a page as its creative.

Facts as proof

Structured data and llms.txt. TopNamed publishes both.

Monday as reporting day

Which questions name you now. TopNamed emails it.

Questions people also ask

Can I buy placement?

No. Assistants name what their sources support.

How long until it shows?

Days to a few weeks per question; crowded markets longer. TopNamed reports each flip.

See where your business stands

Enter a domain. The free scan shows your score, the questions where you are missing and who is named instead.

Check my business free